especially

es|pe|cial|ly [ ı`speʃli ] adverb ***

1. ) used when mentioning conditions that make something more relevant, important, or true: PARTICULARLY:

It was a very cold house, especially in the winter.

especially because/since: He did not want to upset his father, especially because his mother was so sick.

especially if/when: You'll need to pay for your ticket in advance, especially if you want to reserve a seat.

2. ) used for showing that what you are saying applies to one person or thing more than others: PARTICULARLY:

India, especially the southern part, has an immense potential to attract tourists.

especially not someone/something: Don't talk to anyone about this especially not my mother.

3. ) used for emphasizing that a quality or feeling exists to a great degree: PARTICULARLY:

We're especially concerned about the rise in inflation.

I especially like the idea of using music in the classroom.

4. ) for a particular purpose or for a particular person:

especially for: a service especially for local people

especially to do something: Martin has come especially to see you, you know.

not especially

1. ) not very:

I'm not especially interested in sports.

2. ) SPOKEN used for answering no to a question about whether you like something, want something, etc. This can sound a little rude.